The Industry Nine vs. Chris King hub debate is one rivalry that has gotten a lot of press over the last couple of years. The rookie, Industry Nine, has stepped in to try to claim the title. In every great match-up, the race is pretty close. I have owned or currently own both of these incredible hubs. How do they measure up?
When a fellow riding friend (FoShizzle) emailed me on this build, I knew it was going to be insane. El Beastro is known to have Spectrum powder coat some extremely original designs onto is frames. This Knolly Endorphin has to be one of the craziest I have ever seen.
Walking into the front door, you come straight into the final assembly and order staging area of the plant. You can see by the pictures below they stock your spokes and hubs in white boxes and the rims go on the other wall. Finished prototypes are hung on one side of the room and the finished boxed wheelsets are stacked all over the place.
Some might argue that a bicycle is simply a tool, a way to get from point A to point B. They’re not wrong, but that utilitarian view misses perhaps the most crucial point: A bicycle, especially one built with passion for passionate riders, is not just a tool. It’s a way out. Out of where? One ride, and you’ll know.
If you haven’t seen a set of Industry Nine wheels…you are missing out. Named one of Bike Magazines top 15 Editors Choice products in 2008, these wheelsets have hit the industry by storm over the past couple of years. Their precision machining and stunning good looks have put them at the top of the most wanted list for most cycling enthusiasts. Industry Nine’s goal was to produce the best wheels that money could buy. They have achieved their goal and surpassed most of our expectations.