See more of what matters…passion, family, drive, team, style, collaboration, life. 100% brings together some of our most iconic athletes across multiple sports to bring you Visionaries. Showcasing the commonalities …

Every now and then…I am scrolling through my Facebook feed and something interesting pops up. I am a member of several vintage and 90’s mountain bike groups because that is …

YouTube has been good to Fabio Wibmer in 2021. Having grown from a little over 2 million subscribers to almost 7 million over the course of the past 12 months…his …

Let me first start out by saying that I have been one of those riders that has been very against the idea of a gravel bike. I thought they were …

Adidas/5.10 came out with a really cool, short video of Greg Minnaar shredding with voice overs of his accomplishments. There is no doubt…Greg Minnaar is the Greatest of All Time …

I have seen some pretty bad crashes over the years but this one is pretty insane. The line itself is about as sketchy as it gets. Gee Atherton decided to …

When I first started riding, downhill racing was basically just going as fast as you could down a wide, gravel fire roads. 60mm was considered a downhill fork and the …

If you are wanting to see a video that features a bunch of friends just having a blast out riding…this is it. Nukeproof did a great job of putting this …

This week, Specialized released their new Roval Traverse Alloy wheelset. At only 70g heavier than the carbon, these make for what looks like a promising wheelset for $650 in comparison …