Awhile back, we hit up our Facebook fan page and asked everyone if they would like to see “Live the Ride” wristbands from Bike198. The response was so positive that we decided to move forward with the project and now they are officially for sale in the Bike198 store!
For most of us, riding is not just a hobby. It is a set of values and beliefs that we carry with us everywhere we go. It is our release, our passion and our way of escaping the rat race of the real world. We live the ride…not just go on rides. This wristband seeks to extend that into a wearable form In the color of black like our tires and red for what we bleed true, the Live the Ride wristband shows your passion for all things cycling.
Where can you get it? Click here and pick yours up now! Free shipping for US residents.